Sex Sells

Sexual advertising is advertising with the use of sexual images to show off certain products in hopes of selling those products. These images don't have to have anything to do with the product itself. Many businesses use the sexual themes because they know that it will get a good response, and in turn will successfully sell the product.
One business that comes to mind when talking about selling a product that has nothing to do with their product is GoDaddy.com. Go Daddy is an internet website that lets you purchase a domain website name. The commercials almost always have some sort of a sexual twist with attractive women. Their commercials are most common during the Superbowl. In this sense, the target audience is the men who are watching the game.


In this commercial, they mention their website and service only a couple times with the rest of it devoted to a little humor and a lot of sexual imagery. In some of their other commercials that are too explicit for TV, they have the ending that says "see what happens next at godaddy.com. This makes the viewer want to see more and in turn will get the audience on their website. I think sex and advertising will go hand-in-hand forever. The saying "sex sells" is truer now than it's ever been before.